Technorati's Blogosphere Report

Did you know, Mort Reichek, a World War II army veteran & former editor of Business Week, began blogging when he achieved octogenarian status in 2005?

If you are a blogger, you may find useful tips & interesting stats about bloggers & blogging in Technorati's Annual Blogosphere Report.

Key findings from the detailed State of the Blogosphere 2008 report -
  • Blogging is a global phenomenon
  • Self expression and sharing expertise are the top reasons for blogging
  • Personal satisfaction is the key success metric for three out of four bloggers
  • Most Professional and Corporate Bloggers have benefited professionally
  • One in three bloggers are concerned about blog readers learning their identity
  • The vast majority of bloggers are tracking their site visitors and monthly pageviews
  • Bloggers are enjoying CPMs on parity with large publishers
  • Bloggers are active Web 2.0 participants

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