"We Are All in Sales"

In his insightful talk "We Are All in Sales" at SQLBits 2024, Nick Harshbarger emphasizes that we unknowingly sell something every day, highlighting how developing the ability to promote our ideas and skills within our organizations can significantly advance our careers and propel us to new professional heights.

Having spent time in technical pre-sales, the content resonated with me.

Slides from his session -

What is a SalesPerson?

Traits -

• Loud.

• Pushy (borderline obnoxious),

• They fill my Inbox with SPAM.

• Call at the worst times possible.

• Waaaaaay over-confident.

• Did I say Loud?

Expanded Definition

• a person whose job is to sell a product or service in a given territory, in a store, or by telephone : a salesman or saleswoman 

A person whose job includes selling ideas, concepts, vision, direction, change, etc., up and down the org.

What makes a SalesPerson

According to Forbes Oct 5, 2021

  • Practices active listening.
  • Finds emotional connection.
  • Understands the product.
  • Has excellent interpersonal skills.
  • Approaches Sales as a service.
  • Asks great open ended questions
  • Exhibits emotional intelligence.
  • Is honest with clients.
  • Is likeable and trustworthy.
  • Has commitment to growth.
  • Is optimistic.
  • Is relatable and knowledgeable.
  • Builds trust by asking questions.

Where do I start?

How to prepare to "sell" -
• Know your product.
• Tell a story.
• Have confidence in your solution.
• Highlight business value of solution.
• Prepare for questions.
• Ask for "Next Steps".

Who on your team can you help?

Teach how you prepare to "sell" -
• Good Sales People just don't "Happen"
• Get your team involved in preparation for a "Sales" presentation.
• Have teammates participate in "pitches" to peers or your team.
• Provide feedback on teammates "pitches" for projects or ideas.

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